They just need to not aggressively fight complexity.
And calling TLS a inefficiency that is profitable for existing power structures.
Or implying that Mozillas user unfriendlyness is a lucky coincidence.
Sounds quite a lot like conspiracy theories to be honest.
I mean I wouldn't even call most of the recent moves Mozilla did user unfriendly. Depending on the user they target they weren't. They just made the mistake to forget that many of their "simple" users are there due to their "tech enthusiast" users... A mistake easy to do is you mainly look at statistics.