However, slapping the phrase UBI on your program while it’s trendy is a genius way to “rebrand” something most governments already do. Politicians are the best marketers.
However, slapping the phrase UBI on your program while it’s trendy is a genius way to “rebrand” something most governments already do. Politicians are the best marketers.
For a country that wants to start a similar program, mislabeling it (because of course it is not actually universal) as “UBI” could be strategic—make people comfortable with the term that could later be expanded to involve actual UBI with less controversy.
Or water it dowm so that people can't ask for actual UBI.
Note that the Irish government, which already has a bunch of other artists' grants and supports, is _not_ calling it "universal". That's a (mostly foreign) media thing.
> which already has a bunch of other artists' grants and supports
I imagine most governments do it to some degree, but the question is how straightforward those grants are to get by someone who legitimately warrants one. Is there a lot of bureaucracy to get through in Ireland? do you often meet creatives receiving such a grant? traveling on it abroad?
One must either already be successful and business-savvy enough to earn money from one’s art or have a job/a sponsor, which defeats the point to some degree.
I’m aware governments offer grants where they sponsor art, but from what I know the requirements and amounts of paperwork make it not really interesting to someone without established fame or connections.
There's statutes and case law that make it unwise for real marketers to make claims the way politicians do.
They are certainly accomplished liars.