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Exactly. Just like on the Apple's website: "If someone starts shooting at your iPhone: guard it with your body. Layers of tissue and fat should prevent the bullets from scratching iPhone's screen."

Perfect business sense.

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Is this on their website, or is it a joke. Seriously, I cant tell anymore.

Of course it's a joke, everyone knows shards of bone are sharp enough to scratch iPhone's screen.

The bone is softer than you might think:

https://lifehacks.stackexchange.com/questions/4280/how-to-cl...

The opening line of that post is priceless.

It's not on their website - all bullets know that even scratching an iPhone offends Jony Ives design sensibilities so if someone is shooting at you, show them you've got an iPhone and the bullets will refuse to leave the barrel.

I guess they don't like it. If the device is not broken, but the user is dead, they have fewer consumers and more good devices in the secondhand market, no profit. But if the user survives and the device is broken, he or she continues to buy Apple products, at least the next one immediately, profit!

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