Plenty of people in the BBS days didn’t say it that way and creators aren’t guaranteed control over the way their work is interpreted.
Plus, pronunciations change. I assume you don’t go around demanding people pronounce knife ‘kunifuh,’ right?
Plus, pronunciations change. I assume you don’t go around demanding people pronounce knife ‘kunifuh,’ right?
Knife used to be pronounced k'nife. This slowly faded over time and is now completely eliminated.
By analog, jif being the original pronunciation is not important because the majority of people have decided to go with a hard G.
In other words, the "correct" spelling or pronunciation of words is democratic.