I wonder what will happen with the game franchise. For a lot of folks his name is synonymous with NFL gaming.
My wife: "How's the new game?!?" Me: "Feels like 2019, I'm not sure what I bought."
I'm officially done with yearly sports releases and I guess that's ok to them because I'm clearly not their target demographic anymore.
Every year a new crop of kids come of age for the parents to be willing to buy them a game. For the rest, it's a status symbol just like the annual purchase of a new phone. Gotta have the latest player rankings! Like purchasing skins/wardrobe/stickers for in-game use. A whole generation of people that will probably be just fine paying Toyota a monthly fee to use their key FOBs.
EDIT: for the downvoters: I was referring to Stan Lee's twitter account now being used to shill NFTs, and saw John Madden as the next logical target of that behavior. Said it tongue in cheek. I'll keep my jokes to myself from now on.