Ask HN: Any startups taking on the big boys like Amazon?

1 pointWilliamChanner2 comments

I've noticed that a lot of recent startups seem to go for small niche markets. Quite curious to know if any startups are challenging the big boys and going after the big competitive markets - where its almost suicidal?

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In India flipkart.com and infibeam.com are similar to Amazon and it is rumored that amazon will launch services in India within 6 months or so. some background on this: http://www.sundarsubramanian.com/post/9915856535/ecommerce-g...

There are some competing with big companies such as DuckDuckGo vs Google (search engine) and there are others that are tackling big markets but not necessarily with giant leaders in them yet.

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