Doomsday: Why Google needs its own browser
pbs.org
pbs.org
Microsoft is working very hard to get into the Internet advertising business. They need a big, technology-centered growth business like advertising to power future growth because they're certainly not going to get it from Vista or Office.
If you assume that Microsoft won't block ads from its own ad network, the idea that Microsoft would block Google ads is unthinkable. Such obviously anti-competitive behavior would bring down the Wrath of Kahn from every government agency in Washington and Brussels.
It simply isn't going to happen.
IMHO, Google launched Chrome because Google has unlimited resources, a desire to play on the desktop, fuzzy notions about a web OS, and because Googlers just don't know what to do with themselves these days. Advertising is so profitable but, alas, so boring.
There's no reason why Chrome won't be successful, but there's also no clear business case for the product at present. Then again, there's no business case for Lively or YouTube either...
Does anyone know what this 'compelling web content' is?
"Google's greatest fear - that Microsoft will turn off ads in IE."
Google's ads are discreet text links, not blinking banners - does anyone want to turn them off? As the commenters point out, Firefox already has adblock.
But, if IE (most used browser) would contain "block all ads" dedicated button, that would really bring Google much trouble. So those two things are not comparable. But I still think that M$ will not do that...it's too dangerous for everyone and I don't agree that the fear of this was the primary Google motivator to create this. In this case, I do believe what they proclaim - they want to speed up the browsers development in general, since it's in their interest.
+ adblock doesn't seem to block search results ads, and imho thats where most people click ads anyways.
As far as Google contextual ads? They are useless in 99% of the time...just because I'm looking at a blog post describing a new TV, doesn't mean I want to buy it, from the first person who tells me they have it for sale.
If the site owner wants to make it a noble cause, then he should just throw some affiliate links to the item he discusses.