For anyone wondering what the underlying blockchain/framework is: the site is using the deWeb Framework [https://www.deweb.io/] which is based on the EOS.IO blockchain [https://en.wikipedia.org/wiki/EOS.IO].
I'm not an expert in this particular domain, but the fact that EOS was successfully sued by the SEC and is based in the Cayman Islands doesn't necessary breed alot of confidence.
The home page for the deWeb Framework discusses the benefits for site operators, developers, and marketers, but has nothing to say about the benefits for users of these sites.
I found this information by reading the Privacy and ToS pages, as the 'About' section of the site contained no information about the underlying financial technologies.
As a potential user of the site, entering into a quasi-financial contract with the operator, the things I want to know are all about transparency: The legal name of every entity that is selling my information, along with the details of that info and it's real value. The fungibility of the underlying tokens -- The deWeb/EOS home pages mention tethering, but are vague about the exact details. The exact distribution model being used to determine the disbursement of tokens, with public reporting.
It strikes me as disingenuous to ask people to enter into a legal(?) covenant and not provide the fair-market information required to knowledgeably enter into said contract.