Pros:
* Only 1 keypress per display
* The button is guaranteed to be present on all displays by default
* It doesn't frustrate you by pointing out the dead pixels
* Optimal energy efficiency
* You don't have to customize scripts or settings on your OSs, even if you reinstall
* You don't have to know if you've got an OLED that turns off the hardware pixels when they're black, or LCD that turns off its backlight, or whatever a CRT display used to do
* You don't have to worry about a working Internet connection to access the site
* You don't need a browser
* You don't even need a CPU
Cons: * The off color is not customizable