> Did an Institutional Review Board consider this study?
> We submitted an application detailing our research methods to the Princeton University Institutional Review Board, which determined that our study does not constitute human subjects research.
From the social experiment[as reported by OP's link]:
> I look forward to your reply without undue delay and at most within 45 days of this email, as required by Section 1798.130 of the California Civil Code.
I'm pretty sure most people would find that to be a thinly veiled threat of a lawsuit. I'd like to know if the review board considered the text of the email that the "researchers"[1] intended to send and the fact that they were likely to send it to individuals instead of solely publicly traded companies.
[1] Seems to fall more under experimental psychology to me https://en.wikipedia.org/wiki/Experimental_psychology?wprov=...