I guess I'd argue that the best execution (immediate, complete, free) can only get 100% out of an idea... adequate execution gets 80% of margin$ out of the idea, while poor execution gets <10% and leaves room for better executing competition to squeeze (market share) in and self-fund future capture of the idea's value. Lots of ideas take time for people to get used to and for demand (and infrastructure) to develop so final scale may be much larger than the initial and to really build efficiently you have to keep executing just enough to capture most of that (hopefully) exponentially growing potential value for the idea.

Multiplication is commutative