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I think it was a stop gap solution because Google was overrun with spam sites, like Expert Village, before Google did the Panda update.

https://en.wikipedia.org/wiki/Google_Panda

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It's still a huge problem. Try searching for a product or product category. For example, search for "best winter coat" on Google. Half the sites are low quality affiliate link farms who don't know anything more about the product than what's in their Amazon description.

Those sites are so annoying. I want some know-it-all moms on a forum telling eachother what to buy - not scam sites pretending to review stuff.

Some years ago I got moms. Nowadays Google seems to serve crap.

These days I just search Reddit to get real people's opinions on a product. Way more trustworthy than Amazon reviews or random blogs.

The URLs usually have a certain smell to them as well. "bestcoat.com", "topreviewsz", "theexpertreport2021.net" etc.

CHECK PRICE ON AMAZON CHECK PRICE ON AMAZON CHECK PRICE ON AMAZON

Isn't that still an issue? For some of the obscure searches I'm still seeing sites that copy content from github/stackoverflow/reddit

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