Those oversimplified phrases gain traction by provoking an emotional response, but that cuts both ways.
"Defund the police" was very easy to interpret as "abolish the police." It was a gift to the other side of the argument, and to that side's candidates in the 2020 election. Overall it looks like it backfired as a slogan politically, and no major police departments have actually been reformed.
If all your slogan achieves is making your own side feel better, while it alienates moderates and gives easy talking points to your opponents, it's a bad slogan and you shouldn't be proud of it.