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> The only way a company responds like that is when they fully believe that they're a staple and CAN'T go out of business. We'll see about that...

Considering Hertz emerged from bankruptcy just 5 months ago I think they're pretty aware of their capability to go out of business...

Considering they were bankrupt and didn't go out of business I think they're pretty aware of their capability to get away with anything they want...

Or, au contraire, they messed it all up and nothing happened.

I assume shareholders took a serious haircut.