What's going on? First Dorsey steps down, then massive new rule/policy changes are unilaterally applied and cause chaos, now a reorganization?
Anybody who works at Twitter around to comment on what the heck is happening?
Anybody who works at Twitter around to comment on what the heck is happening?
> Two executives, head of engineering Michael Montano and Dantley Davis, will step down as part of the reshuffling.
Reads to me more like power play.
It feels like more often than not execs who come in and immediately change things are just pattern matching approaches they've seen previously without actually understanding what they're trying to change. A classic example is Marissa Mayer's attempts to Googlify Yahoo. You can't change a business model or a culture by doing a reorg. It's literally cargo cult behaviour.
What do they care about? The stock options they were granted. The notch in their resume. And of course the money. Relatively short term plays. Surrounding themselves with familiar people cuts down on the tremendous political burden the job bears and allows them to get to those short term profits in an easier way.
Reorganizing away from a functional structure is a weird choice, though.
https://www.vanityfair.com/news/2021/11/twitter-did-jack-dor...
Some interesting events and their timelines:
One of the activist investors from Elliot Management who was on the board stepped down in April earlier this year. [0]
Separately, Twitter got some bad press earlier this year in August, mainly around Dantley Davis[1]. Dantley Davis is also leaving as per [0] but back in August/September Jack, in the face of the bad press around Twitter and Dantley specifically, stood up and backed Davis.
My theory is that the board was trying to replace Dorsey earlier this year, and struck an agreement for him to do so by end of year or early in 2022. Part of that deal included the activist investor from Elliot Management to first step down.
In August once the NYTimes story broke about Dantley, the board sought to accelerate the plan.
Now we see Dorsey and Dantley leaving - along several other executives.
I'm convinced there was a big fight for control over twitter at the board level and that it was a fight that Dorsey lost first in April, and again in August. I'm sure there were several other issues not publicly reported that pushed the board in this direction (poor company performance, outlook, management etc).
[0] https://www.vanityfair.com/news/2021/11/twitter-did-jack-dor...
[1] https://www.nytimes.com/2021/08/16/technology/twitter-cultur...
web3/Web 3.0