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It depends a lot of nature of business.

For resource intensive business (e.g. video processing, big data as a service)I would expect 20-40% of revenue, so 2.4 - 4.8 mln/year.

For typical application (e.g. CRM, specialized app, integration) 5-10% of revenue, so 600k-1.2 mln/year.

Mature, stable companies tend to have lower numbers. Hypergrowth startups may have waste in their growth phase.

Happy to help with your AWS optimizations.

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I think it depends on your pricing model. If you’re paying 5-10% for a CRM/specialized app/integration you’re likely charging too little. I’ve had bills be around 1-2% and that was willingly knowing I wasn’t optimizing for billing but rather development productivity. I could have cut the costs to under 1% but it wasn’t worth the effort vs. building net new functionality.

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