In our case (two person household), it makes much more sense to pay $4 to rent movies individually. We watch about four movies per month, so this gives us access to virtually every movie ever at a cost equivalent to a Netflix subscription. In addition, it greatly cuts down on the effort that it takes to find a movie that we're both interested in seeing. TV is different, because the cost of renting a season is still insane. I think the real value in subscribing to streaming services right now is the TV shows.