Inside Ableton, the Music Software Company Everyone Wants to Buy
billboard.com
billboard.com
Despite that, it's still unmatched. The workflow that Ableton enables blurs the line between jamming and arrangement, so much so that you can frequently write entire songs without realizing it. The constraints and conceits that it makes seemingly funnel your creativity onto your art, not the program, and when you're familiar with it's capabilities it can feel like invoking black magic. When it comes to performing live, the gap becomes even wider. I legitimately cannot think of an application or suite of applications that can do what Live does with such insane efficiency and simplicity. I dare say that modern electronic music performances would not exist without Ableton. It's simply that powerful, ubiquitous and loved.