Perhaps I have lived too long out in the provences, but Maven was my first experience of dependency management in Java. After Ant it was a no-brainer because Ant didn't do dependencies. I didn't come across references to Ivy for some years and personally I have never seen it used in the wild.

That said, I didn't actually like early Maven that much, it was pretty inflexible and often required the AntRun plugin to do something novel. However, it is still top dog everywhere I work and very much the standard way to do things.