The article also compares the range and energy efficiency to electric and ICE vehicles, accounting for the distance reduction by flying in a straight line versus driving on the road. If I recall it doesn't apply any extra value for time savings. The overall energy used in flying could be as little as 2-3x the energy used driving a terrestrial electric vehicle. Combine that with vertical takeoff and no traffic and we're looking at something pretty compelling.
And how much does it really need to cost compared for example to a Tesla? The weight will be more optimized and the safety regulations I assume are much sterner. The technical complexity seems similar but the volume will be much lower. I don't think it really works if you need a pilot's license so full autonomy is probably also a prerequisite for an everyday application.
I think EVTOL will still be embryonic in 2 years, but impressive in 5 years.