PayPal Said to Explore Purchase of Pinterest

bloomberg.com

17 points·marc__1··8 comments

Good old PayPal book; first they pushed PayPal through Ebay, now they are going to do it through Pinterest.

It feels weird. I'm not seeing much synergy here.

Back in the day they kickstarted and promoted PayPal to Ebay vendors, now they are going to introduce "Buy with PayPal" to 400+ million Pinterest users. Protentional of ecommerce on Pinterest is huge. Pinterest is going head to head with Instagram on ecommerce. But the question is how worth is actually Pinterest. I don't think Pinterest is worth $45 billion[0] but if PayPal can afford it they must do it because it could be one of the most important acquisitions in the PayPal's history.

[0] https://www.reuters.com/technology/paypal-looking-buy-digita...

That would only work if Paypal transform Pinterest into a marketplace which Pinterest could have done earlier if it was that easy. I get the intent but it still feel like a lot of work with no guaranteed ROI.

Pinterest has a rich, captive market that use Pinterest in making their purchasing decisions. Pinterest should have direct links to buy everything. Paypal could help make this happen. I've always said I would love to have seen Amazon buy Svpply when it was still a thing because it was social shopping.

But "buy with Paypal" is not the same as "Buy on Amazon", there is a wide gap to make that a reality. Just buying Pinterest itself not enough.

If Pinterest could create a shopify integration that allowed you to create a buy it now pin that you could click and the item would get sent to you, it would be a gold mine. Pinterest has the eyeballs of people who are thinking about making large purchases. I wouldn't be surprised to see Paypal purchase a company like Wayfair or Home Depot next.

I am surprised Pinterest still exists

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