The FPGA part is a really weird focus to me. From what I understand their emulation systems don't run as many games glitch free, as they don't have the same man power to recreate all of that in FPGA.
You can't copy out raw game consoles schematics into into it, you need to have an FPGA programmer re-make it and make sure every rom runs against it.
If anything, this shoots their "scholarly" claim in the foot from the start.
Rendering mode shaders usually require a bit of setup, but it's also been around for years. I think around 2005 is the first I heard of a good CRT shader that imitated pixel shapes, color signal blur, monitor curvature, etc.
I guess my main argument is, I could make a RetroPi in a few hours with every emulator, and every rom, and meet all of the marketing criteria with better settings. Including better compatibility.
Assuming they're trying to advertise to my market, why would I pay 50x the cost for an inferior product? Why wouldn't they start from where emulation enthusiasts currently are instead of way behind?