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I said "in the mainstream", not academia. I'm talking about when personnel departments heard of it and when marketing departments started labelling everything OO.

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Symbolics was advertising their FLAVORS object oriented system in the mid-80s. And Symbolics was, literally, the first dot-com.

http://smbx.org/index.php/index.php?option=com_content&task=view&id=18&Itemid=76

You're bringing up a pioneer in the commercial world of OO, I'm talking about suits using the term OO without knowing what the letters stood for.

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