I'm enthusiastically behind the ridesharing idea. It's ecologically intelligent, saves people money and the hassles of vehicle ownership, and with looming fuel price spikes/peak oil/economic uncertainty, I see it as a futureproof business.
Looks like you've also got a solid team in place too (the importance of this cannot be overstated).
Btw, I'm in the "potential user" camp, and will use your service when I've got a chance.
In short, this is a startup I can feel good about. Good luck!