Original idea is from bemmu (candyjapan.com), but we are targeting different market and different goals. This is the mvp version, if enough interest, we are thinking of making it like a "pandora for snacks".
Feedbacks and inputs are very much appreciated
I expected to see a white background with candy pouring in from the sides and reds and yellows.
But that is a good input, I will see if I can alter the layout to put more candies picture. We are just starting, so we don't have that many pictures yet, but as we grow, I am sure I will put more pictures based on the candies that we sent.
Also, would J List be a competitor? Regardless, good luck!
Graze.com has been doing a recommendation-engine driven snack delivery service for several years now (they raised a $2.5m VC round from Octopus and DFJ) and are making revenues in the high millions.
Graze have a pretty proven business model by this stage, but given they only operate in the UK there's obviously the potential for someone to clone their business in other countries.
This seems to be more directed to people who like sweets and snacks, while graze.com is centered around heath food.
I think even if somebody is doing pandora for snacks, the market is still open for competition. I believe there are a lot of niches that can be done. Also MVP is just testing the initial concept of candy subscriptions. I will see if people like it, and it can grow before adding additional features.
One suggestion: change the look of your site. Add pictures of candies. Make my eyes burn from the hot neon colors. Turn up the fun dial on the design!
WHY???!???!!
1 - Small thing, but when I click "click here for international", it'd be nice if the FAQ entry was auto-expanded.
2 - I think you should watch Barry Schwartz TED talk on the Paradox of Choice (http://www.ted.com/talks/barry_schwartz_on_the_paradox_of_ch...) before considering this suggestion...but I can't help that more choice in this case might be better (if properly designed). Some people might want 1 package a month, but for it to be larger (maybe they have 4 kids)..or smaller...they might even like to pick preferences of types of candies..
3 - This might be a little far fetched, but you know what would be sweet (HAHAH!), if X days before it shipped, I had the opportunity to include a personal message. I could see buying this as a gift for someone special and wanting to include a unique and personal message each time.