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I don't think refusing to take their money will harm them much. Boycotting them is not likely to do something. Media scandals don't stick either

Maybe make a bot that goes to Facebook and click on all ads costing them money?

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That bot would likely make Facebook money and cost advertisers money

Don't advertisers assess their return on investment, if there are more clicks coming from facebook but less purchases, surely that should set off some alarm bells and loose facebook customers?

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