23andMe for Free: The Coriell Personalized Medicine Collaborative
thinkgene.com
thinkgene.com
The author seems to think this initiative is the death of 23andMe et al. To use the Coriell service you have to actually walk in the door. If you're not in the neighbourhood then it may be easier and cheaper to use 23andMe.
I enjoyed counting up the logical fallacies and incidences of circular reasoning throughout the post, though.
Now if only they'd let you patent it, a la Manfred Macx...