I'm assuming you're talking broadly about social justice types. I don't want to put words on anyone's mouth, but it seems to me there is some extreme group that is basically pranking everyone, intentionally escalating how silly their demands are, and people are to scared to push back, so they keep trying more outrageous things.
There was a South Park about it over 20 years ago (you may remember Lemmywinks)
I don't know what to do about it, but at the personal level you can just ignore it.