Is it even a trend? I still see org are moving everything to cloud despite the much higher expenses. Beside Dropbox II didn't hear any other story https://www.techrepublic.com/article/dropbox-saved-75m-by-du...
[*] In early 2010s, WhatsApp could handle 2M connections on a single 1U with Erlang; MigratoryData could handle 10-12M connections with Java on Linux. Epyc servers are even more powerful now.