Slight tangent, but I'm wondering and kinda dreading the day that some company pops some large advert upon the Moon so it can be seen on Earth.
Anything truly visible from Earth would be absolutely massive and we haven't done anything like that scale on Earth even yet...
https://en.m.wikipedia.org/wiki/Copernicus_(lunar_crater)#/m...
(I think in reality it might be more like only 100 times faster, because I don't think you can maintain 40km/h.)
oh! seems he was a grad student at IIT Chicago and indeed worked on Project A119! i didnt know it was early in his career, or that he'd accepted. https://en.wikipedia.org/wiki/Project_A119#Research