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1. Very tired of seeing this float around. I expect more from HN. (Here come the downvotes. So be it.)

2. This is a terrible, terrible idea. If you've got a smartphone, you'd just shop online. Maybe while you're riding the train.

3. It's fake? That would make so much more sense.

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> 2. This is a terrible, terrible idea. If you've got a smartphone, you'd just shop online. Maybe while you're riding the train.

Well not really. The billboards serve as advertisements, that you just happent to also be able to shop from.

I can't remember the last billboard I saw that required me to bend down to look at it.

You bend down to recognize a product near waist height? My friend, you need glasses.

Not downvoting, but I just wanted to say that I thought this article was relevant. I'm disappointed that it's fake, but an article about novel new ways that people can interact with vendors using their smart phones seems like pretty standard hacker news.

Especially amongst all the repetitive articles about software patents, bitcoins and google+. Don't get me wrong, I think all those things are interesting hacker news, I was just trying to add diversity.

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