I don't think that's an Apple thing, but rather a BLE thing, isn't it (though technically opt-in)?
https://www.bluetooth.com/blog/bluetooth-technology-protecti...
https://www.bluetooth.com/blog/bluetooth-technology-protecti...
My company is working on a platform to make BLE product development much easier than it is today, and also to improve the quality of BLE products. We plan to make privacy a standard feature.