How I would create a couple of million jobs--for $53B
launch.is
launch.is
When the first recession dip happened in the millennium and we were lamenting the manufacturing industry, I was preaching the same thing to my wife and liberal friends, that it's about retraining and that's where our tax dollars should go rather than subsidies and tariffs. Unfortunately, especially with government spending, the devil is in the details and the follow up accounting. Look at all of the money that was pissed away to corrupt contractors in Iraq with nothing to show for it.
From a purely technology industry perspective, the implementation details that need to be solved are with Placement. Every job posting for startups has "Rockstar Developer" in them. The people you're training won't be able to get a sniff from entrepreneurs who need to maximize each dollar spent on a new employee and they are not willing to train people up while building their team. I'd say they could freelance, but that market is drying up as the cost of living in the US has out priced many developers here against Eastern Asia and Eastern Europe. This won't change until people start to realize the true cost of a Repeat-Quality-Check loop that happens with cheap dev.
Finally, you have to solve the no-skin = no-value human penchant for not caring too much about things we get for free.
I think if you combine the arguments above, you can get to a solution where Government takes tax dollars to Subsidize Placement of Individuals who Qualify by paying their own way for Retraining with a Government Qualified Student Loan. Place them within Larger Companies (banks, established Tech Giants like MS) who can absorb their nascent skill set while getting a Subsidy for (like you said) the first X months while the person is employed. To make it work, repurpose some bureaucrats from different areas of the government in order to qualify and follow up (this is an absolute MUST). MS can complain about not getting enough H1-B's to come in from India, and be presented with this counterargument of "why don't you hire the people from our program?"
I am sure we could video the class once, and for the same price or less buy them each a netbook/chromebook cheap get them internet access - and trained up, and could have advanced classes, so that people could get better.
The only issue I see is that although we would have people trained up, that does not create jobs. But its a good first step..
We've identified a spectrum of learning that runs from quick how to videos on one end all the way to the University of Pheonix on the other end.
In between there is very little, but what's there are companies worth 100s of millions to billions:
a) lynda.com ($50m in revenue), b) rosetta stone http://www.google.com/finance?q=rossetta+stone c) wiley (makers of 'for dummies') http://www.google.com/finance?q=NYSE%3AJW.A&hl=en
There are a half-dozen milestones I can see... Mahalo has half of them:
1. individual videos that teach you something you want to know right now.
i.e. how do i make a lightsaber effect in photoshop? http://www.youtube.com/watch?v=VSSb5l6hHnY
how can i augment breasts in photoshop http://www.youtube.com/watch?v=xCAYwqaUoIc
2. a course that teaches you broadly about how to learn a program, that's available on Mahalo.com (or maybe a paid iPad app?).
i.e. learn photoshop http://www.mahalo.com/learn-adobe-photoshop-introduction/
3. a course on Mahalo.com (or an iPad app maybe) that teaches you how to solve a specific longer, more complicated task
i.e. how to make a movie poster http://www.mahalo.com/photoshop-video-tutorial-how-to-make-a...
4. A course that you attend for one to three days for $99-299 on a topic
we haven't done this and don't have plans for it.
i.e. Master Adobe After Effects, Master SEO, Master Social Media or Master Google Analytics & paid traffic (StumbleUpon, Google Adsense, FAcebook ad network).
5. A certification/degree that takes four months full-time where you learn 3-5 pieces of software around a specific skill (i.e. publishing, advertising buying/selling, seo/social media, graphic design, html/webdesign, ecommerce). This would be soup to nuts followed by a four month on-site mentorship where the company gets paid $1k a month to take you on.
6. A college where you go for two to four years for $20k a year that feels more like a job.
I'm not sure if Mahalo will do 4 through six... maybe after we get 1-3 right. :-)
What you are creating for $53B is not a couple of a million jobs but a couple of million "start-up ready" employees. Frankly these employees are not that valuable and would be out performed by the couple of million already start-up ready and much cheaper to hire college graduates that are going to have an increasingly hard time finding a good job out of college. Also, are there really that many entry level start up jobs that need to be filled? I think that people who currently have the skill set you are describing are already having a hard time finding a job. The "talent drought" is only for highly trained, highly talented, technical people that have years of practice, experience and professional training as well as the in built drive that lead them to get those skills in the first place. Even a fresh out of school completely green CS grad has usually dedicated thousands and thousands of hours mastering their technical skills before and during their academic career.
Anyways, I do think you bring up some really great points and I do think some kind of reform is needed. Using tax dollars for valuable high quality vocational education is a great idea. Figuring out how to structure that vocational education to be efficient and effective is another whole problem to figure out.
1. I think that folks graduating college don't have a lot of tech talent or what employers consider tangible skills.
2. I think many companies would rather have someone with 10 years on the job and a refreshed/refined skill set.
3. This is just a back-of-the-envelope thought bomb.... $53b is nothing, but the truth is the government does not deploy capital in an intelligent manner.
4. Only greed and vision-based entrepreneurs can execute on this plan. So, I'd just give 'education loans' to founders, like we did with Tesla and Fisker to do electric cars.
> Oh wait, venture capitalists think social media is a better investment than education.
I fully agree that education is a much more socially valuable investment than social media. But it seems the reason VCs go for social media kinds of things is because those are more likely to be profitable.
Any thoughts on how to change that?
Rosetta Stone and Lynda are very solid companies that are worth $250-500M right now.
put simply, if it only took 3 months and $4k to train people to be ready for startup tech jobs, then everybody would already be doing it
-- four months of f/t training with a $200k teacher. -- 20 students per for months, so 80 students a year / $200k -- i added 20% for admin so it's $240k / 80 students -- add $1-2k per student for space -- four months onsite at $1k a month = 4k per student
that's around $10k per person
i say later in the piece double it.... so $20k a student.
now, not every student is ready for this type of training. but where does a boot camp like this exist?