- I see a potential problem, see if I can solve it. See if it's already being solved, if not
- I pitch the idea to few people. If atleast 50% got excited. I pick this idea to build
- I set a goal on day 1 on what the microstartup should achieve once its launched. I try to take no more than 4 weeks to build it.
- I do a public launch in IH, PH, Twitter, LinkedIn, Facebook and Reddit. In few weeks if I reach the goal that I set at the beginning, then I continue working on it to improve. If not then I will drop it and move on the next.