Please consider that they are a small team, have gone under what can only be considered a monumental explosive growth, and given circumstances, shipping an app from scratch in less than 2.5months can be considered pretty good.
But the snark that I have, is less directed at the clubhouse team, than it is against the cult-like users of clubhouse that I would run into or argue with, X number of months ago, that were clearly taking an app way too seriously.
If you live by the Hype, then you will die by it.
Maybe clubhouse will turn into something interesting eventually.
But it is clear, that all of those influencers and users, who were making out clubhouse to be some world changing app, that will revolutionize social dynamics, were wrong.
Avoiding VCs and accounts in their orbit helped as well.
Also, they haven't added any features to the iOS app, and their voice quality in the height of it was really lacking (low qual. and lots of hickups), and there were room limitations, etc....
Anyway, it is remarkable what they achieved, as most of us (or our projects) will never get to that growth curve hype they did get, and hats up to them, and yet it is disappointing at the same time as it fizzled out.
Feels like Friendster from 2003. Explosive growth for a while, but struggled to scale with features and usage load until it fell away.
Amazon spends almost a billion a month on marketing. Procter & Gamble is almost the same. L'oreal is around $850 million a month in marketing spend. I'm sure some of their campaigns run into the tens of millions easily. In fact, I think it would be pretty difficult to spend a billion dollars on marketing every thirty days without at least one individual campaign spending more than $10 million.