Let's declare war on these tired military metaphors (2010)

Fire away at Those Military Metaphors - WSJ (2015)

https://www.wsj.com/articles/fire-away-at-those-military-met...

https://archive.is/TzO9x

I was instinctively and immediately annoyed by the "declare war on X" in the title, before realizing they're doing it ironically.