I think Benedict's larger point is correct that I might put up with shitty Prime streaming because I want to watch what's on it. But it's not a delight. No way. And in the long term, that shit matters. The joylessness creeps up on you over time, until eventually you're left with Eclipse, Windows 10, or Android scrolling. Your NPS scores fall off a cliff, you get zero word of mouth, no lines outside of stores, nobody talking about it on social media/news/etc. and then everyone acts like it's some big shock.
It's not fun!!
I think Tesla, Apple, and Netflix all really get this.