Seeming like they care, either for population karma points or for a more sinister reason like control. Like how the oil industry has spent billions to control the climate change conversation.

edit: regarding downvotes I really don't understand the HN crowd anymore. It's like finger on the button ready to disregard anything that slightly differs from their world view. Here's a guardian link for those who are in doubt https://www.theguardian.com/business/2020/jan/08/oil-compani...