I wouldn’t call $99/year “not paying.”
I wouldn’t call $99/year “not paying.”
Apple's libraries are licensed to developers under whatever license Apple chooses. They could require a certain revenue share regardless of which payment gateway is used. Heck, they could license it under the GPL and require all developers who build programs against their libraries to release their source code. It's their code, it's up to them.
Similarly, Epic Games can decide when developers might have to pay Epic for software they distribute with Unreal Engine. Whether it's a flat fee, a revenue share, a profit share, if there are discounts or incentives—all of that is entirely for Epic to decide.
Well, until the regulators step in (again).
The difference between random people using the GPL and Apple is that Apple is worth a trillion dollars. That matters quite a bit.
They are free, however to not come sell in places it feels the rules are unfair towards it.
But they are free to choose the price. They can sell the next iPhone for $10,000 if they really wanted. Perfectly legal.
They are free to choose under which terms they license their intellectual property to third parties, so long as those terms are lawful.
The point of all this is, Apple has absolutely no say in any of this. They are free to set the terms of their sales according to the law in the country, and that is it. It doesn't get anything more.
> > > Are you suggesting that regulators can force Apple to give away their stuff for free if they want to participate in that market?
It seems your answer is yes.
Interestingly, the $99/year fee is to access the app store, but there's a a $299/year fee to bypass the appstore.
https://developer.apple.com/support/enrollment/ notes: The Apple Developer Program annual fee is 99 USD and the Apple Developer Enterprise Program annual fee is 299 USD
The $299 enterprise program probably costs Apple substantially more than $299 per customer/enterprise in order to run. While I have no idea about the numbers, I wouldn't be surprised that it is a substantial loss-maker for Apple, justified only because it's necessary to keep the iPhone/iPad relevant in some enterprises.