Surely the same way any insurance company does? This is well trodden ground.
I wonder too.. They are proposing a worldwide guarantee, how could they verify each claim?..By partnerships with insurance companies all over the world?
Presumably by not paying out except in the case of a successful police investigation.
Yes this kind of thing is hardly sustainable, I think it may just be a smart PR move and they'll hugely downsize it or cancel it in the next months, after the storm has passed.
What? Why is this hard to sustain? This is a non sequitor reply.
It's unsustainable only if they pay out to everyone who cries wolf.