There has been a big jump in online grocery delivery during the pandemic in the UK. I suspect many people are continuing with online delivery even though pandemic restrictions have eased.

The pandemic really exposed some of the supermarkets and retailers with no online delivery offering (at least in the UK) e.g. Lidl, Aldi, Primark. All the supermarkets remained open during the pandemic, but the ones without the online delivery option missed the opportunity to expand in the online grocery market.