This is a good question, and, frankly, the hardest part of our business. We do the work of mapping data, understanding the corner cases, and implementing translations that yield the same results. This is easier when vendors work with us, since they help us with that mapping (and in some cases make changes to their product in order to accommodate.)

That said, if your new platform simply doesn't support the old features, then there isn't much we can do, except for provide you a backup of the original data.

We think that end-users ultimately want a choice in the vendors they use. Our mission is to facilitate that, and if a user wants to move to a new platform then they'll ultimately find a way to do it.

To that end, we see ourselves as a "Switzerland", much like Plaid and Zapier are able to integrate across many competing products. We don't think we'd stand in the way of companies creating new features. If they want to be able to onboard users from competing platforms, then we think we can make that easier!