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Hardly a valid comparison. The CEO shooting an elephant has zero to do with the product GoDaddy offers, so there was no way that the negative PR would end up affecting perception of their actual product.

The AirBnb fiasco is totally different- it's not the errant actions of a CEO (although they hardly helped), it's an exposure of danger in the core of AirBnb's product.

Just because many people say "there's no such thing as bad press," that doesn't make it true.

- former CEO of a startup that got some bad press

Of course there is. Case in point: Color.

— My anecdotal evidence is loud

— Mine is even louder!!!