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If the software was compatible with proprietary vinyl cutters, there would be a slew of stay at home moms who would love to use it. Popular manufacturers have completely destroyed their customers' faith - I recommend this excellent write-up in r/hobbydrama:

https://www.reddit.com/r/HobbyDrama/comments/mmmcy7/home_cra...

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I interviewed a guy for a dev job a while back who had written software for a consumer embroidery machine just because he had one and wanted it to work better, that had turned into a pretty good side business and it sounded like he had the same customer base, and it was a very profitable niche. A small but devoted group of users who weren't well served by the manufacturers and didn't have the technical skills to develop a solution for themselves.

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