I'm rolling a b2b startup. Let me know what you think: | Hacker News Reader

I'm rolling a b2b startup. Let me know what you think:

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12 pointsdorkitude18 comments

New B2B startup, targeting other startups: http://schmetrics.com

Seems we've hit on a real need with our solution. It's testing super well, and we've quickly turned into a very lucrative business.

No time yet for design; we're a week old and only just now put up a website.

Let me know what you think!

Early user of this stuff, and it's been great. These guys are responsive and the tech is simple and effective. Lets us answer user behavior questions without crying ourselves to sleep afterwards.

â€“ You might want to fix those encoding issues in IE9 & FF4. â€“

can you elaborate?

This is all I used: http://validator.w3.org/check?uri=http%3A%2F%2Fschmetrics.co...

http://imgur.com/tuuxl

wow, dash isn't acceptable in unicode??

fixed with double-hyphens, thanks

Not exactly.

FF4 thinks your page is iso-8859-1 rather than utf-8 (your personal homepage too, in fact.)

I would guess IE9 has a similar issue.

You could also fix it with —

Maybe just personal preference here but there's a lot of text in there (likely lots that won't be read). I'd drop it down to a sentence and a diagram. Agree with the idea though.

I'm probably a prude but the profanity and use of "wtf", "badass" and "retardedness" are off-putting, especially if you expect to target businesses.

I'd at least definitely drop the word "retarded-".

Seems super unprofessional and potentially offensive. I'd say it's damn near saying something like: "tired of all those gay products out there that...?"

point taken; replaced with "ludicrously"

thanks for the feedback; we definitely agree it will be off-putting to certain kinds of clients

luckily for us, those are the kinds of clients we don't want to deal with right now :)

I want to keep the site light and un-intimidating, but i'm wondering if this goes too far. Will this work?

"WTF", "badass", "retardedly", and "no-bullshit" aren't exactly light and un-intimidating.

In fact it makes one question whether or not to have a conversation. Meaning, do I want to even do business this way? Will they treat me that same way as a customer? I get the vibe, I do. But if you really want to help businesses (B2B in your post), then you have to make it business friendly. Startups are a business and I suspect that is your market. But that rough approach may give you trouble expanding beyond that market.

Point very much taken

I've tried to tone the copy down quite a bit

What do you think now?

Looks great!

sorry, i posted before there was a link to the solution page live (it's there now):

http://schmetrics.com/solution.html

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