How to use discovery to define pricing packages for a SaaS product

Really nice read. Nice to see that sometimes theres more than what meets the eye.

Alternatively, I have seen so many SaaS products calling their first package as starter, sometimes that pushes me to go for the more expensive package from get go if I am buying with company card. Sometimes enterprise packages have negative connotations too.

Designing package names is a hard a problem, you have to know the target customer segment really well and see what terms work well and what doesn't.