Why?
Genuine question. A couple years ago I tried assessing the claim that websites (frontend, specifically) can meaningfully be tuned to reduce emissions [1]. Apparently it takes less than a dollar/year (2018) to charge a smartphone (0 to 100% daily) [2]. Given that fact, and assuming that energy usage from a mobile browser is in the same order of magnitude as a desktop browser + price is a decent stand-in for amount of emissions, it seems to me that any savings aimed at reducing emissions via "better" websites is negligible, even at web scale. I have a simple (maybe too simple?) spreadsheet to back this up [3].
[1] https://github.com/thegreenwebfoundation/lighthouse-plugin-g...
[2] https://www.zdnet.com/article/heres-how-much-it-costs-to-cha...
[3] https://docs.google.com/spreadsheets/d/18cNY8Xpabau3bMY5iEsB...