Yeah, the Netflix squashing us is certainly something we've thought through. We think there are 2 reasons we've got a good chance here though.
One, Netflix has to worry about competing with a lot of other major players, while also being profitable going forward, so they really can't over-spend on an audience that is likely underrepresented among their customer base relative to the global population.
And two, we think focus is big. Serving just one audience means we can do more things with content and product that Netflix couldn't do because black people are a small percentage of their base (not to mention the possible alienation as evidenced by this thread). Media is probably the industry where serving "niches" has proven the most worthwhile. We hope to follow in that trend!