1.2M Tesla Cybertruck Pre-Orders
insideevs.com
insideevs.com
I suppose that might not help if one's main use case is a lot of short, interspersed trips on very cold days. How long does it take for the battery to warm itself up?
edit: https://media.ford.com/content/fordmedia/fna/us/en/news/2021...
steel frame.
Musk is pretty good at raising money.
There's no equity being offered here, there's no upside on offer at all beyond getting a truck.
This money isn't revenue, it is merely a pre-payment towards an NRE for building a car.
The best take is that it looks a lot like a Kickstarter style "proof of a market" without actually selling anything but the promise to build the thing everyone's interested in.
>Some even accumulated enough referrals for two free Founder Series Roadsters and Tesla confirmed that it would be giving two Roadsters away to those who get the 105 referrals needed.
>over 60 people are qualified for a Roadster and over 20 of those should get a second one too
The location of the people would be a bigger signal than the demographic (on income or age).
An F150 would be bought by someone who does not care about a supercharger network & probably does not live near one (& also wants to run their house off it when the power does blink off for a couple of days).
I'd bet someone who buys an F150 would also be in the market for Starlink more than a cybertruck buyer.
On the Supercharger note, I'm starting to look at Tesla as sort of competition for Shell/Exxon rather than directly to GM or Ford.
(And despite what many might say, $37k+ is definitely luxury sedan pricing. That is well optioned BMW 3 series and Mercedes C class pricing.)
2) Actual typical sale price of the BMW 3 series is $36.6k-$40k (in my region, numbers will vary depending on region). https://www.kbb.com/bmw/3-series/2021/330i/?category=sedan&i...
Ford I believe released numbers for one of their vehicles, something like 65%.
https://www.motor1.com/news/496806/ford-bronco-pre-order-sal...
EDIT to add - Bronco Sport orders opened last July with the car going into production last October, so placing a reservation probably indicated some real level of interest in buying a car within a few months.
For the Tesla, you have to figure a lot of people put $100 in (knowing it's refundable) to hold a place in line for god knows how long until the Cybertruck actually comes out, just in case they want one. They started taking reservations for these in 2019. It's been a while.
The US has an amazing number of trucks. Like on the order of one for every two citizens.
So 1.2M expressing an interest is on the order of, probably less than, one percent of existing vehicles.
I picked yearly sales to look at because if this comes out those people would impact that years sales. At least that's what my intuition says. Are people really over the f150 and ready to have a new most popular truck in America?
And as lots of people have said, this isn't especially firm interest being expressed.
https://www.goodcarbadcar.net/2021-us-vehicle-sales-figures-...
More impressively, it has racked up 250,000 orders since May, almost two years after announced.
[0] - https://www.theverge.com/2019/11/24/20980141/tesla-cybertruc...
I think Ford and VW are going to be a great adversary to Tesla long term - Tesla went all-in on minimalism and doing everything through touchscreen. Meanwhile, Ford and VW are specifically designing and marketing their EVs as "normal vehicles" that happen to have an electric motor.
I wonder how the ownership model is for non-Tesla EVs. TSLA has a reputation for making one feel like you're licensing a car, rather than owning it.
Some said that it is easy to maintain because there are less parts moving, some said that they are very unreliable.
I have been holding myself to pull the trigger to buy a tesla because of those. I don't have the leverage to buy many cars financially, so might as well choose the reliable one for a long term