My very rough and subjective measure for if a site is throwing me to the wolves: If loading ads burdens my cpu, connection, and my brain's blood vessel carrying capacity, then that site is selling me out.

I pay to subscribe to the NYT. Once in awhile, like with a new laptop, I'll visit without blocking. After an indecent interval, I turn blocking back on.

I never minded advertisements in print. I read them, or I didn't.